Black Angel Team - Notizie

Logitech and McLaren Racing Announce Sim Racing Revolution: New Exclusive Hardware Line

Multi-year renewed partnership promises to redefine virtual racing experience with Formula 1-tested technology

A Partnership That Makes History

Logitech G and McLaren Racing have recently announced a multi-year renewal and expansion of their long-standing partnership, marking a decisive moment in the sim racing world. This expanded partnership goes far beyond traditional sponsorship, creating a true fusion between Logitech G's technological excellence and McLaren Racing's motorsport expertise.

This renewed partnership with McLaren Racing builds on the success of Logitech McLaren G Challenge, the world's premier racing tournaments, to now also include a portfolio of official gaming wheels, pedals, racing seats, and headsets, all designed to deliver the most authentic and immersive sim racing experience possible.

From Virtual Track to Reality

The Transfer from Fanatec to Logitech

This finally answers the question that has been playing on a lot of Fanatec owners' minds. Roughly a month ago, Fanatec removed what was one of their most popular wheel rims the company had ever produced; the McLaren 650s GT3 wheel rim. No explanation was given; the wheel simply disappeared, but this finally gives us that explanation. The McLaren deal has migrated to Logitech.

This strategic move represents a significant paradigm shift in the sim racing market, consolidating Logitech G's position as a leader in high-quality racing accessories.

Cutting-Edge Technology Tested in Formula 1

McLaren Experience at Gamers' Service

McLaren's racing expertise will usher in a new evolution of the Logitech G sim racing ecosystem, joining the RS Racing and legacy racing product lines. The collaboration isn't just a commercial agreement, but a true development laboratory where RS Racing evolves with McLaren's engineering rigor, using pro driver feedback to refine braking force, torque response, and chassis rigidity.

Words from Champions

Lando Norris, McLaren Formula 1 driver, has stated: "Sim racing helps. I've improved in areas and use it whenever I need to get better" and "Sim racing sharpens race craft, accuracy, and setup knowledge". This testifies to how sim racing technology has become a fundamental element in professional driver training.

The New Product Line

Professional Hardware for Everyone

The new partnership will see the arrival of a portfolio of new racing gear, co-developed to deliver "the most authentic and immersive sim racing experience possible." This includes official racing wheels, pedals, seats, and headsets as part of a new "advanced sim racing accessory" lineup.

The promised products will include:

• McLaren-branded racing wheels with TRUEFORCE technology
• Pedal systems with optimized feedback
• Racing seats designed to McLaren specifications
• Gaming headsets for immersive audio experience
• Complete cockpits in McLaren's signature papaya orange color

The McLaren G Challenge: Where Champions Are Born

200,000 Virtual Drivers Every Year

The continued partnership between the two brands will mean the continuation of the 'Logitech McLaren G Challenge,' which launched in 2018 and has attracted over 200,000 unique competitors every year. This sim racing tournament is open to all skill levels and offers everyone a chance to prove themselves and win great prizes, including a trip to the F1 Grand Prix.

The Launch Event: Logitech Play

September 17, 2025: The Date to Mark

You will not have to wait very long to find out exactly what Logitech and McLaren have in store because on the 17th of September, Logitech Play is due to take place, an event dedicated to showcasing new products and partnerships to their fans.

Impact on the Sim Racing Market

A Technological Revolution

This partnership represents more than just a commercial collaboration. "When two pioneers from different worlds come together, they don't just collaborate, they redefine what's possible", stated Robin Piispanen, GM of Logitech G's SIM and PRO Categories.

The combination of Logitech G's Direct Drive technology, which includes the award-winning "The best PC racing wheel is the Logitech G Pro Racing Wheel" according to PC Gamer, with McLaren Racing's Formula 1 experience, promises to establish new industry standards.

Conclusions: The Future Is Already Here

The announcement of this expanded partnership marks the beginning of a new era in sim racing. Logitech G and McLaren invite you to the space in between spectator and driver, bringing you closer to the track than ever before. With sim racing gear engineered for performance and immersion, the line between virtual and reality is starting to blur.

With the Logitech Play event on the horizon, motorsport and sim racing enthusiasts can expect revelations that could completely redefine the virtual racing experience, bringing Formula 1's precision and adrenaline directly into the homes of millions of gamers worldwide.

https://www.mclaren.com/